The traffic light sales process (Daniel Hunjas with Jason Barnard)
Daniel Hunjas explains his analogy between traffic lights and the sales process. When selling, we often have a tendency to speed up at a yellow light, and that is the…
Chiang Mai SEO
The secrets of building great ecommerce sites (Jason Mun with Jason Barnard)
Jason Mun with Jason Barnard at Chiang Mai SEO Standing by the pool in a posh hotel in Chiang Mai, I start by mis-singing his name very terribly. I then…
The secrets of outsourcing as a one-person outfit (Lee Louis Gung with Jason Barnard)
People think “what do I have to do” rather than “what do I want to do”… outsourcing allows you to get to the place where you can choose what you…
The myth of 7 touch points (Daniel Hunjas with Jason Barnard)
Nobody seems to know where that magic figure of 7 touchpoints come from… Daniel Hunjas suggests it used to be 5.4 just to dialogue with a brand. With the advent…